About Joe and Co
'Joe & Co' is an Independent British Authentic Denim & Apparel brand, made out of love, passion, dedication and commitment to provide the perfect fit without compromise.
We are not a Heritage brand, a fashion brand or a brand that follows the latest trends. We are a brand that is inspired by the timeless classics and the iconic looks of different walks of life, that distils the work wear and casual wear of Industrial Britain. Dating back to the turn of the 19th Century through to the 1950s & 1960s. We also pay homage to the Icons of yester-year, that epitomises the essence of cool and to create a new take on past trends. Not just in our collective history, but those of our traveling forefathers across the pond, dedicated to the use of modern shapes and fabrics.