About Cacharel
Founded in 1962 in Nîmes by the 30 years-old Jean Bousquet, the company, today internationally well-known, has the name of a bird from Camargue (a region of Southern France).
Founded in 1962 in Nîmes by the 30 years-old Jean Bousquet, the company, today internationally well-known, has the name of a bird from Camargue (a region of Southern France). Since the very beginning, Jean Bousquet aimed at creating a strong international brand identity, through iconic products with high fashion value combined with a totally new use of the emerging media.
Jean Bousquet and Cacharel brought forward the products that installed strong codes for the brand: the shirt for woman, the Liberty and the crepon quickly became must-haves in ready to wear and are reinvented with equal success.