About What Goes Around Comes Around
Founded by college friends Gerard Maione and Seth Weisser, What Goes Around Comes Around (WGACA) began as a meticulously edited vintage boutique in SoHo, New York. After more than a decade spent traveling the globe in search of the finest vintage clothing and antiquities, Maione and Weisser launched the WGACA Collection, a vintage-inspired line for women and men. The founders' vast knowledge in fashion history coupled with their keen focus on current trends inspired a modern collection with a vintage aesthetic.
In 2010 WGACA introduced a new concept to complement its contemporary brand, the Custom Vintage collection. Custom Vintage is created from authentic vintage, recycled and uniquely handcrafted to enhance the original piece. Designed and curated each season by the founders, the Custom Vintage collection completes WGACA's vintage portfolio and cements the company's reputation as a true vintage lifestyle brand.